Monday, 10 April 2017

Study Task 1 - Finding Research Sources

Finding research sources

CoP Theme:
Search terms/key words:

LCA Library
1: Clean New World, Maud Larvin, 2002.

2: Promotional Cultures: The rise and spread of advertising, public relations, marketing and branding, Aeron Davis, 2013.

3: Propaganda: Power and Persuasion, David Welch, 2013.


Google Books (preview)
1: Sex and Society, M.C.C.Staff, 2010

2: Subliminal Persuasion: Influence and Marketing secrets they don’t want you to know, D. Lakhani, 2008.

3: Political Marketing: Principles and Applications, Jennifer Lees-Marshment.



Google Scholar
1: Political Branding in Cities, E Pasotti

2: Branding in election campaigns: Just a buzzword or a new quality of political communication.

3: Political brands and consumer citizens: The rebranding of Tony Blair


Websites




JStor
1: Politics and image: The conceptual value of branding, M. Scammell, 2010.

2: Endless Propaganda: The advertising of public goods, 2000.

3: Political Campaign Advertising Dynamics, Jim Granato and M. C. Sunny Wong






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